So Worth Loving is a design company that inspires healthy self-worth in all the right ways. We discovered them in our Instagram feed many moons ago, and their shirts have littered our dreams since the beginning of time. But it’s not just the designs that are so kick ass. (Um, have you SEEN the fonts and designs they’ve come up with?) It’s the message behind the madness. Much like “To Write Love On Her Arms,” So Worth Loving has created a movement through its simplistic messaging and uplifting social media tag lines.
But the badass behind it all–Eryn Erickson–is what makes this project oh-so-special. Having grown up in an uber creative family, she learned to express herself in a myriad of ways. Now, the world benefits from her spunky attitude and charm. Take a look at our interview with the beautiful Eryn–and find out how to get your hands on some inspiring SWL swag–below!
MOSHERY: If you could introduce yourself to our readers in any way, with money not being a factor, how would you do so?
Eryn: If our team could introduce ourselves in any way, we would dance our way to the front of the audience… most likely with Cheerleader playing in the background. If you’ve ever visited our office you know how much our team loves to dance – and Cheerleader is our jam for sure.
M: Where do you originally hail from? How do you think that has aided in shaping who you are and how you live your life?
Eryn: I am originally from Clarkesville, GA. I grew up in an entrepreneur household where my parents manufactured furniture for 30 years. I grew up with a very loving mom and dad that taught me to a good person and chase my dreams. Not only did they just encourage this, but they lived it out as an example. They also taught me how to be servant-hearted which is still very important to me today.
M: The So Worth Loving blog is phenomenal. Where did that idea come from?
Eryn: The So Worth Loving blog originated as a blog to go alongside my music. I wanted to have a place to talk to and connect with listeners online. I was trying to come up with a message that my listeners could get on board with, and So Worth Loving came to my mind. From there my music blog quickly turned into the So Worth Loving blog where people can still share their struggles and victories with self-worth.
M: You started So Worth Loving by stenciling the phrase on pre-existing clothing. Was that your first experience with design, or had it been a passion for a while?
Eryn: It had been a passion of mine for awhile. Before this I was an art director for a non-profit, where I gained most of my design experience. I had also been editor of the yearbook and took a fashion design course, which really sparked my design passion!
M: When did you realize that this was more than just a stenciling project?
Eryn: When I first put out the offer to stencil peoples’ shirts, I didn’t expect the reaction to be so large. However, when shirts kept coming, I realized how many people were craving this message. Along with the shirts, stories were pouring in from all over the country of people who were struggling with their self-worth. I then realized that self-worth is something a lot of people struggle with, but not a lot of people talk about. It was then that I decided this needed to become something bigger.
M: Do you have any anecdotes from hosting this community of badass, amazing humans?
Eryn: One of my all time favorite stories about So Worth Loving is about my friend Melissa. Melissa was the very first person to share her story with me. She talked openly about the hardships she’d been through as a child and into her early adulthood. I wept as I read her story dealing with abandonment, abuse, addiction, and an eating disorder. Her words encouraged me to know that what I am doing was encouraging others and making a difference in their lives. Today, Melissa is happily married, has a certificate in addiction and mental health counseling, and serves on our team by helping with social media. She has been with us from the start until now and I am incredibly grateful for her.
M: What an inspiring journey! What’s your favorite piece in the collection right now?
Eryn: My favorite piece in the collection at the moment has the be the Royaltee. I love the gold font and it is definitely a piece that can be dressed up or dressed down.
M: We love it too! What is one staple you think every woman should have in her closet?
Eryn: Every girl needs a pair of black jeans! They go with absolutely anything and are basically a part of my everyday wardrobe.
M: Done. 52.6K followers on Instagram. WOW! What goes into the messages you utilize with your photos?
Eryn: We want to be a positive voice in the ears of our readers. The world likes to shout at us all of the ways that we are doing it wrong. We want to be the encouraging voice just like our manifesto says: “No matter your history, past mistakes, relationship status, or career choice, you are worthy of love.” With those words in mind we create daily content to lift up and inspire our readers by reminding them they are not alone.
M: You’re doing such a great job! You are clearly far beyond your years in talent and grace. What inspires your creativity and your drive?
Eryn: My 86 year old grandma is my biggest inspiration. She is sharp as a knife and still gets up every day to go to work. She works hard and never gives up. I just hope to be kickin’ like she is at 86!
M: Sounds like my Granny! You just opened your first retail space. Congratulations! What has that experience been like?
Eryn: We couldn’t be more excited to have opened our very first retail space. Having an online community has been awesome, but we are so excited to have a home where we can meet our SWL family face to face. It has been a process to figure out the logistics of the retail space, but we have grown as a team through working together and wearing the many hats that it takes to start up a new store.
M: What are your favorite things to do/places to go/people to see where you live?
Eryn: I would take a visiter to pick up a new tee at Brother Moto, check out some local brands at Citizen Supply, grab a cup of coffee at Taproom, antique shop at Brick+Mortar, and for a bite to eat at Victory Sandwich Bar.
M: Those places look and sound amazing! What do you do to stay healthy and keep a positive mindset?
Eryn: To me, therapy is the best way to keep a positive mindset. I go to therapy consistently and think it is a great way for anyone and everyone to work through the thoughts and feelings we normally don’t give time and attention to.
M: Great advice. What do you think is underappreciated in the world? Rant about it!
Eryn: I am not really one to rant, but self-worth is definitely something that I don’t think gets enough attention in the world. So many people struggle with it but nobody wants to talk about it. That’s why So Worth Loving exists – to start the conversation!
M:And we love you for that! Top songs you’re listening to right now. GO!
M: AAAAAND we have similar taste in music. What’s your advice for budding entrepreneurs?
Eryn: My advice to budding entrepreneurs, and to anyone really, is to never give up. There are going to be days of great doubt and feelings of failure. That doesn’t mean it’s over. Don’t give up. Surround yourself with people that will encourage you and uplift you, but also will give you constructive feedback. Having healthy community is key in this journey to building a successful business.
And that’s a wrap! Check out SoWorthLoving.com, their Instagram feed, and Eryn’s own feed to keep up to date with all amazing things SWL! If you’re in the East Atlanta area, be sure to stop by the brick and mortar shop at 535 Gresham Ave. SE Atlanta, Georgia, 30316.
Meredith has spent her life pin balling across America. She is often referred to as an entrepreneur, photographer, writer, and multi-media maven. She would label herself “butcher,” “baker,” and “candlestick maker.” (Hint: One of these is not true.) She is currently trying to find the perfect design for the DIY ukulele her twin gave her for Christmas. You can find her random musings on Twitter and Instagram.